The Live on Stage program provides travel support for professional musicians (and their manager/representative) selected to showcase original Australian music at key international music trade fairs and international festivals.
This program is part of the Australia Council’s Market Development’s international music strategy 2008-2011. It responds to the current global interest and demand in rock/pop and Indigenous music from Australia, and the ongoing growth of a strong and vibrant live music scene.
Support is available in two ways:
Musicians selected to showcase at the following three international trade fairs – South by South West (USA), The Great Escape (UK) and WOMEX, World Music Expo (Europe). The focus on these three trade fairs is due to their significance on the international music calendar, their ability to showcase live music and proven track record in attracting the music world’s most influential decision makers. Please note that the program prioritises Indigenous musicians selected to showcase at WOMEX.
Musicians with ‘career-defining’ performances at key international music festivals tied to developing career and market potential for musicians. The performance opportunity must be on an official/main stage with the demonstrated potential to expand on an established audience base and market niche. The festival must be high-profile, established, attract key buyers and decision-makers from the international music sector and generate strong media interest. Performance fees must be paid.
The maximum available per application is AU$10,000. It is expected the applicant will contribute to the cost of the international activity supported.
For more information, see the Australia Council website.