Published on
April 28, 2026

Processes & Tools for Your Music Business

Kerry Kennell
Director & Consultant
,
Kennell&Co
Photo Credit:
Sara Jayne Prince

Introduction

A clear plan helps turn your big ideas into reality, keeping everyone on track, whether you're recording an album, planning a tour or creating new merchandise. Good processes provide the structure needed for growth, preventing chaos and saving time. This guide offers simple systems and tools to help your music business run smoothly. 

For example, as an artist manager and business mentor, I have found that implementing a shared calendar and task management tool completely transformed how my team worked together. It reduced confusion, kept us on track, and gave the artist client more time to focus on creating.

Task lists (to-do lists)

The simplest way to start. A list helps you see everything that needs to be done.

  • How it works: Write down every step of a project. As you complete a task, you tick it off. You can create lists for daily, weekly, or project-specific tasks.
  • Good for: Managing personal workload and small, straightforward projects.
  • Tools: You can use a simple notebook, or digital tools like Monday.com, Asana, or even the Notes app on your phone.

Gantt charts or timelines

A visual way to see your project schedule.

  • How it works: This chart shows you the start and end dates for each task and how they connect. It’s great for seeing the big picture and understanding project deadlines.
  • Good for: Larger projects with many moving parts and related tasks, like an album release or tour plan.
  • Tools: Many project management apps can create these automatically. You can also use a simple spreadsheet. See the guide below for apps that may help.

Communicating with your team

  • Schedule regular meetings: Hold consistent check-ins (yarns) to share updates and plan.
  • Use a single communication platform: Centralise team talk in one place like a WhatsApp group chat or Slack to prevent missed messages.
  • Maintain a shared calendar: Use a digital calendar like to track all important dates, from gigs to deadlines.

Managing your money

  • Create project budgets: Before starting, list all expected costs and income to ensure a project is financially viable.
  • Set up invoicing: Send professional invoices to get paid. Use a template or accounting software like Xero, QuickBooks, or HNRY.
  • Track all expenses: Keep a detailed record of every business purchase for tax time and to monitor your business and its overall financial health.

Creating your operational structure

  • Define team roles: Document who is responsible for key tasks like bookings, social media, and finances to create clarity. This will help you clarify who is on your core team.
  • Document workflows: Create simple, step-by-step guides for common tasks (e.g., booking a show or processing an invoice) to save time and ensure consistency.
  • Key performance indicators: Establish measurable goals to track progress and evaluate the success of your business activities, such as social media growth, income targets, or project completion timelines and deliverable to the client.

Building a sustainable future

  • Practice transparency: Be open and honest in all dealings to build trust with your team and partners.
  • Integrate your values: Embed your cultural protocols and respectful practices into how your business operates.

Prioritise wellbeing, avoid cultural burnout

Set clear work-life boundaries and create practices that support your health and your team's, such as using a cultural rider for live events. It's also wise to get clarity on how much you need to work, to generate the income you need, so you don’t do too much.

Downloads

Info Sheet PDF
500kB

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